Our structured project phases ensure clarity, efficiency, and excellence from start to finish. Here’s a detailed overview of our process, designed to keep you informed and involved every step of the way.

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1. Onboarding Phase

Objective:

The Onboarding Phase sets the foundation for our collaboration, ensuring that both parties are aligned and prepared for a successful partnership. This phase is all about establishing clear communication channels, understanding project expectations, and laying out the roadmap for our journey together.

Deliverables:

• Contract Signing: We finalize and sign a comprehensive service agreement that outlines the project scope, terms, and conditions.
• Invoicing: We handle the initial invoicing process, securing the deposit as per the agreed payment schedule.
• Launchpad Portal Access: You receive access to our Launchpad Portal, a centralized hub for all project communications, documents, and updates.

Client Access:

• Kickoff Meeting: A single, in-depth meeting to discuss project expectations, timelines, and introduce key team members who will be supporting your project.

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2. Dream Phase

Objective:

The Dream Phase is where your brand’s vision and aesthetic begin to take shape. This phase is highly collaborative, allowing us to immerse ourselves in your brand’s essence and translate your aspirations into tangible design concepts.

Deliverables:

• Questionnaires: Comprehensive forms to gather detailed information about your brand, goals, and preferences.
• Vision Casting: Collaborative sessions to articulate your brand’s mission, values, and long-term objectives.
• Mood Boards & Inspiration Sheets: Visual compilations that reflect your desired look and feel.
• Asset Submission: Collection of essential brand assets including logos, images, color codes, and font files.
• Branded Homepage Mockup: Initial design concept for the homepage, crafted based on collected insights.

Revisions:

• Two Rounds of Revisions: Receive a Loom video explaining the design choices, accompanied by a form to submit revision requests and any clarifying questions.

Client Access:

• One Design Review Meeting: A dedicated meeting to review and approve mood boards, mockups, and revisions, ensuring alignment with your vision.

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3. Strategy Phase

Objective:

In the Strategy Phase, we develop a strategic framework that guides the design and functionality of your website. This phase ensures that your website not only looks great but also performs effectively in achieving your business goals.

Deliverables:

• Competitive Research: Analysis of industry competitors to identify opportunities and differentiate your brand.
• Content Outline: Structured layout detailing content requirements for each page.
• Site Map: Comprehensive map outlining the structure and navigation of the website.
• Follow-Up Questions: Address any additional queries to clarify project details.

Approval Process:

• Virtual Strategy Meeting: Present findings and seek formal approval of the site organization and content outline.

Revisions:

• Two Rounds of Revisions: Receive a Loom video explaining the strategic decisions, along with a form to submit any revision requests and questions.

Client Access:

• One Strategy Review Meeting: Discuss research insights, approve site structure, and clarify any uncertainties, ensuring a solid strategic foundation.

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4. Design Phase

Objective:

The Design Phase is where our creative team brings the approved strategies to life through detailed mockups. This phase focuses on creating visually compelling designs for all website pages, ensuring each element aligns with your brand’s identity and objectives.

Deliverables:

• Remaining Page Mockups: Design concepts for all additional website pages, featuring heading placeholders to indicate content placement.
• Design Revisions: Refinement of page designs based on client feedback.

Revisions:

• Two Rounds of Revisions: Receive a Loom video detailing design choices and a form to submit revision requests and questions.

Client Access:

• One Design Review Meeting: Evaluate and approve mockups for each page, ensuring all elements meet your expectations and maintain brand consistency.

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5. Development and Content Phase

Objective:

In the Development and Content Phase, we transform approved designs into a fully functional website. This phase involves meticulous coding, engaging content creation, and seamless integration of images to ensure your website is both beautiful and effective.

Deliverables:

• Website Development: Coding and building the approved page designs into a live website.
• Content Creation: Writing compelling copy and integrating images throughout the site.
• Content Placement: Ensuring all content is accurately placed and optimized for user experience.

Revisions:

• Two Rounds of Content and Image Revisions: Receive a Loom video explaining content and image placements, accompanied by a form to submit any revision requests and questions.

Client Access:

• One Development Review Meeting: Inspect the developed website, provide feedback, and approve final content placements, ensuring everything is perfect before launch.

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6. Launch Phase

Objective:

The Launch Phase is dedicated to strategizing and executing the public launch of your website. This phase ensures that your website is not only ready to go live but also positioned for success in reaching your target audience effectively.

Deliverables:

• Launch Strategy Meeting: Outline the rollout plan, including timelines and promotional strategies.
• Blog Configuration (if included): Setup and configuration of the blog section, including best practices for writing and publishing.
• Final Testing: Conduct thorough testing to ensure all functionalities work seamlessly.

Revisions:

• One Round of Revisions: Receive a Loom video summarizing the launch strategy and any blog configurations, along with a form to submit final revision requests and questions.

Client Access:

• One Launch Meeting: Discuss launch logistics and blog setup, ensuring readiness for the public unveiling and a successful launch.

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7. Off-boarding Phase

Objective:

The Off-Boarding Phase wraps up the project by ensuring all deliverables are handed over, gathering your valuable feedback, and providing you with the resources needed to manage your new website or brand independently.

Deliverables:

• Final Review: Close any remaining tasks and ensure all project components are completed.
• Reference Materials: Provide comprehensive guides and resources to help you navigate the Showit platform independently.
• Client Feedback: Collect feedback to enhance our services and client experience.
• Closing Thank You Gift: Express our gratitude with a personalized gift as a token of appreciation.

Client Access:

• One Offboarding Meeting: Finalize the project, hand over materials, and discuss any last-minute questions or support needs, ensuring a smooth transition.

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Additional Information

Access to Creative Expertise:

• Included Meetings: Each phase includes one dedicated meeting to review progress and provide feedback.
• Revision Cycles: Each phase includes two rounds of revisions facilitated through Loom videos and revision forms, ensuring efficient project progression while maintaining high-quality standards.
• Additional Consultations: Should you require more personalized support beyond the included meetings and revisions, additional hourly consults are available upon request at a competitive rate.

Our Commitment: By adhering to this structured approach, we ensure that your project receives the focused attention it deserves, delivering exceptional results efficiently. Our dedicated office hours and streamlined communication processes further enhance our ability to serve you effectively without unnecessary delays or confusion.